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More good stuff from Seth Godin for affiliate marketers:

Seth Godin, author of Small is the New Big, has a mission — to help business people realize how smart they already are. He writes and talks relentlessly about the need to engage customers, to make your products or services remarkable, discussion-worthy, and to make sure your business ultimately keeps (and exceeds) its promises.

Chances are you've heard Godin's message before — he blogs (on TypePad), he speaks, he writes books. He founded the pionieering online marketing firm Yoyodyne and, most recently, the expertise portal Squidoo. His previous books include Permisison Marketing, Unleashing the Ideavirus, and All Marketers are Liars.

On Tuesday, August 22nd at 2:00 pm (PST) we'll be hosting a moderated Skypecast discussion with Seth Godin. To participate, all you need is Skype and this link: skypecasts.skype.com. If you can't join us, we'll be recording the conversation and releasing it as a podcast later next week.

Posted for you by the Affiliate Blogger.

The Affiliate Guild has recently posted a great affiliate help list tips of 25 things that new and struggling affiliates trying to make a go of affiliate marketing should take a look at and give careful consideration to.

The Good Advice for New Affiliates post was inspired by Linda Buquet's super affiliate contest going on at 5 star affiliate programs.

Good Advice for New Affiliates
from the Affiliate Guild

25 Affiliate Tips To Success
1. Too much time building websites will bog you down. Make easy to maintain sites.

2. SEO does matter if you want targeted traffic.

3. Get a newsletter email opt-in on every page of every website you own.

4. Either get a forum or get a blog going. (Need one built?)

5. Write about your affiliate programs (article-repository.com). Tell everyone!

6. Focus on conversion not payout. Commissions are important though.

7. Get really, really niche.

8. Find affiliate programs that will be around awhile.

9. Find a search engine friendly cloaking script for your links.

10. There is more to affiliate life than Google! Diversify!

11. Learn about your affiliate programs and speak intellegently about them.

12. If you don't see what you want to represent, go get it. Consider your own affiliate network.

13. Make friends with Affiliate Managers … and if you have a lot of traffic ask for a bigger percentage on payout.

14. Work with reputable leadership (affiliate guild)

15. Buy from the affiliate program if you want to know how they work. We do it.

16. Monetize your websites.

17. If you have enough traffic sell ad space. If you have good SEO ranking, charge more for ads.

18. Ask for the sale. Most affiliate program banners don't close sales, you must do it.

19. You must work 8-10+ hours daily to be a successful super affiliate.

20. Keep it really simple … accomplish your goals with focused resources.

21. Find affiliate programs that offer a wide variety of advertising opportunities from banners to datafeeds.

22. Find affiliate programs that require strong marketing ethics and follow them, WIN-WIN.

23. Find affiliate programs that payout on schedule everytime. You're in control here!

24. Look for affiliate programs with affiliate tracking for phone sales you generate.

25. Look for affiliate programs with solid servers and software that works 100% of the time. Other affiliates write about the bad ones, so be aware and read the affiliate forums and blogs.

Posted by Bobbie Grennier on August 10, 2006 05:53 PM | Permalink

Well, it seems that Google does one thing really well and only one thing. The search engine company tried their hand at competing with other startup ventures and according to Ben Charny of MarketWatch, Google failed miserably.

What's troubling for Google, analysts say, is how far behind it has fallen in markets considered key to its future. The impact won't be felt now, but years from now when Google can no longer rely on its search engine for the bulk of its revenues.

"Google hasn't succeeded in most things it has tried outside of search," said Nate Elliott, an analyst with Jupiter Research. "They just don't seem to have done a lot of other things right."

Bottomline is that Google needs to diversify if it's going to enjoy a long life span. That's why we're seeing Google offer us free email, mapping, blogs, etc. We've also seen Google jump into the Affiliate Marketing space with their new CPA ads.

My guess is that Google will keep doing what they do well, and just buy what they want eventually. I mean, every startup has it's purchase price.