Programmed by search expert Danny Sullivan, the inaugural SMX show on June 4 & 5 will be especially geared toward advanced search marketers who want to hear about the latest search marketing techniques for both organic and paid placement.
And if having Danny Sullivan involved isn't cool enough, the first SMX will be held in Seattle at the extraordinary Bell Harbor Convention Center on Pier 66. Bell Harbor features state of the art convention facilities in an exceptional indoor and outdoor atmosphere. If you haven't been to Seattle, it's absolutely beautiful there.
For now, they're taking sign-ups for the email list. So, go drop in your email so you can be notified when the registration opens. Search Marketing Expo - SMX
Join the World's Largest Gathering of the PHP Community!
Zend/PHP Conference & Expo 2007
October 8-11, 2007, San Francisco, California
Fellow PHPers, you'll be interested in attending this event if you happen to find yourself in San Friancisco at this time.
Take the Zend PHP Certification Exam for Free! (a $125 value)
Conference attendees have the opportunity to take the Zend PHP 5 certification exam for free. You can prepare for the exam by taking the Certification Crash Course tutorials at the conference.
The ZendCon exhibit hall is the best place to see new products from industry leaders. Meet with the vendors in person and receive one-on-one briefings from exhibitors such as Adobe, IBM, Filemaker, Microsoft, MySQL, PayPal, SugarCRM, Sun and Yahoo.
Affiliates who signed up, make sure to remember the conference call tonight at 8 PM ET - you definitely do not want to miss it.
There's an expert on "Instant Page Maker" at PartnerCentric who's going to answer all questions about the program.
He's also going to give more information on how you can win $10,000 before the holidays.
The call starts promptly at 8 PM ET. They only have 300 open lines and over 1,000 people who have expressed an interest to be on the call. Make sure to dial in at least 10 minutes early to assure your space on the call.
Check your email for the phone number and PIN number! (Don't ask me.)
And, if you didn't sign-up for tonight's call, then proceed directly to the Holiday Blitz page to learn more about the prize opportunities and the merchants sponsoring them. Have fun affiliates!
I spend a enjoyable evening last night IM-ing with Ros about LinkConnector opportunities.
I found Ros to be witty and very personable. She was caring about my work as an affiliate, and seemed to be very genuine about wanting to help find me the right merchants within the LinkConnector network.
She was also very upfront about it when I name a few niches I was searching for stable relations in and she didn't have anything for me. Of course, I'm not going to tell you what those niches are, but I have a pretty good feeling that if she does get a merchant in my niches I'll be first on her contact list.
Early Bird Special: Register by Aug. 3, and save $150.
At Search Engine Strategies San Jose delegates will be invited to focus primarily on search-related promotions – both organic and paid – for 4 full days, taking away all of the innovative search marketing strategies and tactics used to reach potential customers online. Case studies and best practices will be presented by SEM/SEO industry experts and representatives from the search engines themselves. To learn more, please visit www.SESSanJose.com.
This is our 8th annual San Jose event, and this time around, we'll be presenting 100+ exhibitors, 200+ speakers and 75 sessions. As the industry converges for a week of networking, spirited discussion and high-level learning, here's what else you can expect:
Keynote Conversation with Jim Lanzone, Ask.com
Ask.com CEO Jim Lanzone talks with conference co-chair Danny Sullivan about Ask.com's challenge to its more trafficked peers to steal away searchers, including how the launch of its new Ask3D interface.
Keynote Conversation with Marissa Mayer, Google
Marissa Mayer, Vice President, Search Products & User Experience at Google, talks with conference co-chair Danny Sullivan about Google's moves in search, including recent changes to add more personalized and "universal" search results.
Search Engine Marketing & Optimization Training
Students will be provided with guided, hands-on exposure that puts theory into practice in a highly interactive environment. These workshops are taught by world acclaimed search engine marketers Shari Thurow, Matt Bailey, Jennifer Laycock, Debra Mastaler, Sage Lewis, Christine Churchill and Jim Gilbert will provide you with the practices, applications, and hands-on exposure you need to become (and remain!) a top performer in your field.
Special Events and Networking Opportunities – the Google Dance, Search Bash and more… details to be announced soon.
The first Affiliate Bootcamp class was pretty much what you'd expect of an online class with a bunch of folks who aren't too good at using online formats. We had to help everyone get that hang of using the on line communication interface. There were lots of newbie questions asked, but surprisingly not about affiliate marketing as much as about how to use their own computers … things like how to plug in microphones and speakers.
That's a great eye-opener for me because I try hard to help the newbies and I put all of that information over on the Affiliate Guild. I'm realizing I probably need to add some information on computer basics as well.
So, the first class wasn't all that earth-shattering, but I wasn't expecting it to be. It was a get-to-know-you and get a feel for the room type of thing.
One thing that I did come away with was the communication environment that James used. The company is called iVocalize and the environment is pretty nice … not too hard to figure out. It allows for chat, voice by all members, slideshows, and a whiteboard … there might be more features, but those are the ones I saw. If you've a need for a fairly sophisticated conference room, need something more than your IM can handle, then you might check this one out.
Personally, I really like datafeeds. I think they're a way under used technology for working affiliate marketing.
I received an email this morning … and let me preface this by saying I like both guy who sent me the email and the company he was representing … but I was left wondering after reading the email.
It was a simple email. On December 11th there's going to be a live call that's free to those who register for it. That's the word from Affiliate Classroom. But, the email doesn't tell you WHO the free conference call is with … so, naturally you'll click the link to go see.
It's with Partner Centric … again, very cool.
Thing is, the email never tells you WHAT it is that you're signing up to learn about. They call it Free Affiliate Site Software … which could mean just about anything.
Okay, left to speculate … and that's all I'm doing … I'm guessing it's about datafeeds. Partner Centric has a nice datatfeed technology, which I'm guessing is way under used just like everyone else's is. So, good on them for offering to teach affiliates how to use it!
But, why can we just call it what it is? Why the code words Free Affiliate Site Software? When did "datafeed" become a dirty word?
Unless I'm totally wrong, and we know that's entirely possible. Find out Dec 11th … 300 seats in the room … http://www.affiliateclassroom.com/limited/ … find out for yourself.
Here's the information for all of the Search Engine Strategies events. In my book, these are the best events for affiliates to attend! You'll learn a lot about how to build your websites to perfection here.
Search Engine Strategies London 2007: Early Bird expires tomorrow, Friday, 26 January!
There's still time left to save. Register by tomorrow, Friday, 26 January, and save £100.
We're bringing back your favorite sessions, with fresh content, in addition to many new and exciting ones. See the full conference schedule.
Search Marketing in Regulated Industries
If you're involved in the financial services industries, chances are you have to deal with regulations from the government, from search engines or from your own company about what you can and cannot say on your site and in your ads. How can you stay within the rules yet not compromise your search marketing campaign?
Protecting Your Brand with Search Marketing
Can you use a competitor's trademark in your own search advertising? Or what if a competitor has an ad running on your trademarked brand name? Should you engage professional legal help or are there other options? What if bloggers are posting negative or false claims about your brands and these are spreading with viral speed through other blogs?
Multi-Country Campaign Management
Planning a search engine marketing campaign that covers Europe or countries throughout the world requires different strategies than doing SEM for a single-country. Get tips and advice on how to proceed in an efficient, effective manner.
Local Search Marketing Tactics
This session looks at ways search marketers are tapping into an audience using local search engines, online yellow pages and other local search methods.
Search Head or Search Tail? Getting the Mix Right
The "head" of the search query stream are those terms that get tons and tons of traffic. Many people go after them for the traffic, only to later discover that with popularity can be a lack of focus and conversion issues. The "tail" of the stream queries are those queries that may involve only a few visitors per month, but highly focused visitors that convert well. The downside to the tail is that while the traffic overall can be substantial, you've still got to cover a huge number terms, requiring a different strategy than going after a few head terms.
Blog & Feed Search SEO
This session explores how specialized blog and feed (RSS/Atom) search engines gather content and provides tips on tapping into these growing forms of traffic.
Video & Podcast SEO
New products make it easier to locate video content from across the web or to find "podcast" programs, on-demand radio-like shows people can listen to on MP3 players or their computers. This session will provide a look at various services and how to get your content visible and audible within them.
Social Search Overview
Humans are hot again, when it comes to search. But this time, it's not the old school method of using a small group of human editors to categorize the web.
This in-depth workshop training in a small class setting means that your instructors are readily accessible for informal one-on-one or small group discussions. Whether you are a consultant, site designer, website owner, or in-house marketing professional, you cannot afford to miss this opportunity to experience firsthand the latest developments in search engine strategy. No matter where you are in the SEO & SEM process, you will leave these intensive workshops with the necessary skills and tools to improve your business results and take your search engine marketing to another level.
Each of our workshop providers is a leader in their respective field and has achieved top ranking results for their sites and those of their national and international clients. Join us on Monday, 12 February 2007, and take advantage of their seasoned expertise by going behind-the-scenes in a high impact learning environment that demonstrates how SEM really works.
